Pitted against a small, but very fiercely competitive, group of contenders for the 2013 Motor Trend Truck of the Year award the 2013 Ram 1500 won out, taking the Golden Calipers home to Chrysler. This comes as great compensation for the amount of work and thought that Ram has put into the new pickup.
Nearly every new feature on the 1500 was appreciated by the judges at Motor Trend showing that Ram has had its finger on the pulse of America’s truck driving population and knows exactly what the people want. And what the people do want is much more than the qualifications for a “good truck” from a few years ago. No longer is a truck measured fully based on its torque curve, payload capacity, or towing capabilities. Now, trucks need to have fuel efficiency, comfort, technology, and style, while still proving capable and powerful.
One of the features that was favored by the judging panel includes standard rear spring-based suspension that comes in addition to an all-new air ride suspension that can adjust higher for ground clearance or lower for decreased drag at highway speeds. Optional active grille-shutters also help to maintain an aerodynamic profile at higher speeds. The stylish, redesigned exterior is modern and attractive and also proves slippery through the air, further helping with fuel economy. The interior with Uconnect, improved quality of materials and comfort, and twist-dial gear selector was also a hit among drivers.
Perhaps the biggest update is the inclusion of the 3.6 liter Pentastar V6 and the TorqueFlite 8, 8-speed transmission that make the truck both efficient and powerful! If you like the look of the new 1500, stop by Cumberland Chrysler Center in Cookeville, TN to check it out in person.