When it was time to redesign the Ram 1500 for the 2013 model year, the American automaker knew it would take more than a new, bold exterior to remain competitive in the cutthroat pickup market in the United States. Ram went under the hood to set a new standard for the entire class to aspire to.
The 2013 Ram 1500 is able to return a best-in-class 25 mpg thanks to a pioneering ingenuity that has brought a number of firsts to the segment, including a revolutionary eight-speed transmission, automatic start-stop technology, a thermal management system and active aerodynamics.
The combination of the unrivaled fuel efficiency, elite performance, award-winning interior and distinct exterior styling earned the 2013 Ram 1500 the title of 2013 North American Truck/Utility of the Year.
“In no other truck will you find Ram’s incredible combination of best-in-class fuel efficiency – 25 miles per gallon — Pentastar and HEMI engines matched to TorqueFlite 8-speed transmissions, air suspension, Uconnect Access and 12 fuel-saving technologies that have raised the bar in the fullsize pickup segment,” said Fred Diaz, President and CEO – Ram Truck Brand and Chrysler de Mexico, Chrysler Group LLC.
Stop by Cumberland Chrysler in Cookeville, TN to test drive the 2013 North American Truck/Utility of the Year, the Ram 1500. We offer availability information for the award-winning 1500 online, at http://www.cumberlandchryslercenter.com.