For 52 months straight, sales of the Ram 1500 have been steadily increasing. In order to keep up with the ever-growing demand – not that we at Cumberland Chrysler Center are complaining, mind you – the Chrysler Group staff have been racking their brains to find a way to produce more trucks. After almost 7,000 suggestions, they found one solution.
The Warren Truck Assembly Plant in Michigan has adopted a redesigned assembly line. By revising 353 work stations, the plant is able to build five additional trucks each hour for an average of 100 trucks produced a day.
By the end of the year, the assembly plant will produce 28,585 more Ram 1500 trucks to eagerly waiting customers.
Implementing the World Class Manufacturing (WCM) methodology, the trucks continue to be built with special attention to safety, reduced waste, increased productivity, and improved quality.
“Building back-to-back Motor Trend Truck of the Year Winners is something that has never been done before and it’s something we take great pride in,” said Curt Towne, manager for the Warren Truck Assembly Plant that will produce more trucks in Michigan.
“So, as we approached this opportunity to rethink our processes, we wanted to make sure we kept our focus on the customer and doing things that would continue to improve the quality of the vehicle we deliver. I think this team accomplished that task.”